Papangue Hotel & Spa

Nestled in the lush hills of L’Étang-Salé, Papangue is more than a hotel — it’s a retreat into nature.

Starting from a logo and a vision, we were brought in at the construction phase to craft a brand experience from the ground up. Through close creative alignment with the founders, we shaped a visual identity that’s immersive, grounded, and serene.

Organic textures, a deep botanical palette, and soft, welcoming typefaces echo the calm of the surroundings. The website acts as a digital sanctuary — intuitive, elegant, and designed to inspire before the stay even begins.

The papangue illustration was created by Marc Van de Loo.