Maison Solène
Hospitality
Maison Solene is a seaside boutique hotel in Biarritz, offering an intimate, design-led escape for the slow traveler.
We envisioned a brand world that could reflect both the spirit of the place and the sophistication of a premium guest experience, subtle, editorial, and deeply rooted in its setting.
SERVICES
Branding
We created a visual identity rooted in vintage charm and modern calm.
Typography choices and refined layouts brought an editorial sensibility, while the palette and textures echoed the light and atmosphere of Biarritz.
The identity extended beyond visuals: the website was conceived as an immersive storytelling platform, and every guest touchpoint, from stationery to in-room details, was designed with tactility and emotional resonance in mind.
The result is a brand world that elevates Maison Solene into more than a hotel, it is a timeless destination for beauty, stillness, and thoughtful design.
Guests experience consistency and refinement at every touchpoint, making the Maison not only a place to stay, but a narrative to belong to.